We’re not the only place to get your fill of SMS Marketing news – so that’s why, once a week, we round up the most important SMS Marketing stories from around the web.
- Tim Cook at the D Conference: Between the Lines – When a Google employee asked Cook about Apple’s advertising business, Tim Cook joked that it would be very small next to Google’s. “I don’t see it at the same level by any means” as Apple’s core products, he said. “It’s not nearly to us what it is to you, obviously.”
- Check Out The Apps That Are Re-Imagining How We Interact With The World – Mary Meeker just gave a huge presentation about the current trends on the Internet at AllThingsD’s D10 conference. Halfway through the presentation she showed attendees a gigantic list of the way people used to interact with the world — ranging from business meetings to diaries — and how technology has changed them.
- SMS Text Messaging Up Another 12% to 2.3 Trillion Texts In 2011: Since 1985, CTIA has conducted an in-depth analysis of industry wide data drawn from member and non-member wireless service providers. This data reflects the results for companies serving 95% of wireless subscribers as of December 31, 2011.
- 24pc of MMS views come from iPhone devices: Mogreet’s semi-annual mobile marketing analytics report looked at trends that the company has seen on its platform over the past six months. Although iPhones do consume the most MMS content, Samsung devices are close on its tail.